Image acquired from the Internet Hive mind, via iFunny.com
While many people concentrate on professional wordsmiths, like editors and agents, getting your work read by READERS is important too. Mr. Belcher nicely sums up some of the things to look for in a beta reader. Editors find technical goofs, but a beta reader can give feedback like “I just don’t like this guy; don’t know why”. When three beta readers give the same feedback on, for instance, the secondary love interest hero, things may need to be fixed.
Another good post related to Beta Readers in MagicalWords:
AJ Hartley’s “Writing fantasy: Slotted Spoons and the ABCs of Beta readers” (July 9, 2010)